A DESIGN STORY
Magis is one of the most known and famous design firm in Italy.
They where looking for a video that in short time was able to display a selection of their best products.
From the very begin to me it was really clear that every design object the produced has his own story and esthetics.
So one single style to show such a different range of products wold have been probably not the right way to go.
So I created a different animation for each product. Everyone with a unique style.
Once edited this video was looking like a montage form a motion designer reel.